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Monthly Archives: January 2015

Tell Us What You Love About… YOU!

It’s 2:30AM and as I was laying in bed not able to sleep (which unfortunately happens to me waaaaay too often),  I am thinking about Valentine’s window displays. So what to do for a Valentine’s display that has some impact, and is not your run of the mill hearts and flowers…

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Tricks of the Trade: Ace Your Casting Call

So, who wants to strip down to their underwear in front of a bunch of people they’ve never met? Sounds scary but also kinda adventurous, right? If you are coming to our open casting call this January 21st, that’s just what we are asking you to do!

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Want to be a Runway Model? Open Casting Call!

Christmas is over, the decorations are packed up for another year and we (at least me anyway) can start looking forward to the longer days of Spring! What makes me so excited about spring, other than the flowers blooming, the warm breezes, the shedding of all those winter layers (isn’t that enough?) is the huge Fashion Show that we hosted in May benefiting our charitable initiative, Supportive Start. Last year was our first year hosting it, and boy, what fun we had! From over-the-top costumes to themed runway walks to burlesque – our show had it all! This year, we aim to make it even bigger and better. That’s where you come in…

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Getting to Know Your Bra

Some of the most common misconceptions and questions we get in our store is the purpose of what each part of the bra is supposed to do. We love educating our customers on what each part of the bra does, how it works and why it’s there. Every part of the bra is there for a reason and contributes to it’s overall fit. An underwire isn’t in the bra to make your life miserable; if you tighten your straps more, you won’t get better cleavage. Let’s discover the true function of some of the bra’s most basic parts, it might help you discover a more comfortable and enjoyable way to wear your bra!

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Where is the Plus Size Section?

We often have new customers that come into the store already knowing that we carry all sizes (what the industry would label as straight sizes and plus sizes) and will ask…’Where is your plus size section?’ ‘Everywhere’ is always my response. Here’s why…

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Not Your Grandmother’s Bra Store

Picture this: A frustrated woman is shopping at a trendy lingerie store in her local mall. She is surrounded by a pile of 20 or so bras that looked cute on the hanger, but WILL NOT support her beautiful bust. The ill-fitting contraptions she’s trying are pinching, puckering and poking her in all the wrong ways. She sighs.  She knows there are places that might cater to her needs but cannot fathom the fact that she – a modern, fashionable woman – should have to settle for her grandmother’s full support bra. Sound familiar?

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