The Blog by Forever Yours Lingerie

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West Coast Loungewear – Why You Need Paper Label in Your Closet

Let’s be honest; as much as we all love a night out in a new little black dress, nothing beats a Sunday morning in your favourite shirt and a cozy chair. We all spend so much time perfecting our weekday wardrobe that when it comes to your day-off outfits they should be easy and comfortable decisions. North Vancouver’s Paper Label agrees and is here to provide you with perfect West Coast-inspired options for elevated loungewear.

Designed with style and wearability in mind, Paper Label is, “created by women for women. [It] is well-considered, clever lounge and sleepwear that will move you through the day from sleep to street.  Intentional style and contemporary lines for women who are on the move and want to feel ready for anything.”

Paper Label Loungewear

There is a rising trend that sees many of us taking our love for comfort from the bedroom out into the world. Here on the West Coast, we are known for our yoga inspired day-to-day style. But Paper Label’s goal is to elevate us beyond worn out spandex and gym wear; a mission they are succeeding at.

Their evolving collections are rooted in contentment and relaxation but aim to put style and fashion at the forefront. There is no reason why loungewear should be confined to your living room. Take any of their pieces, alone or layered together, for a spin to the coffee shop, on your weekend errands or to brunch with friends. Tanks, joggers, cardigans and tees, there are plenty of ways to mix and match your perfect relaxation look.

Paper Label Loungewear

The highlight of this loungewear-as-outerwear style is their Tencel fabric. Tencel is made from extracted wood and offers so many wonderful West Coast benefits: it is more absorbent than cotton, softer than silk and cooler than linen. Because of its structure, there is a gentle, draping quality to each item that adds to their femininity and coziness. There is no risk of shrinkage after washing with Tencel and its moisture absorption and release makes it perfect for our rainy climate. Tencel is a sustainable and eco-friendly fabric making it even easier to love.

Paper Label Loungewear

We at Forever Yours Lingerie are super fans (as you can see if you creep us on Instagram!) and are always stoked when a new collection hits our store. Being comfortable and stylish is something we take seriously – even if we aren’t a very serious bunch. Paper Label is absolutely one of our favourite new and local brands and we’re so excited to share it with you.

From your couch to the cabin to the cafe, Paper Label loungewear is everything you’re looking for when it comes to elevated and cozy day to night wear. So grab a new loungewear item and share some wearable West Coast style around.

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The Beauty of Bralettes

Let’s be honest – there’s nothing quite like coming home from a long, hard day and being able to immediately get cozy. Now ladies, what is the number one action that instantly leads to relief and comfort? Reaching our hands up the back of our shirts and letting that clasp go… free the girls! Now while your bras should never, ever be that uncomfortable or have the ability to hurt you, there is something to be said for allowing your skin and shoulders a little freedom from the hours making your breast look fantastic in that properly fitting bra.

But what about those days off made for cute sundresses, lazy afternoons with friends or relaxing weekends spent shuffling around the house? Do we really want to bustle up and clasp our beloved boobies into our everyday brassieres? Not always.

Enter the bralette!

Sweet, simple, less confining, more comfort.

In recent years, the bralette has made a huge burst onto the fashion scene. From perfectly plain non-underwire pairings made to be worn in bed to lavish lace numbers that are meant to be seen and swooned over, the bralette is a must have comfort staple in any woman’s lingerie wardrobe.

Now I know exactly what you’re thinking… “Hold on a minute lady. There’s no way that a bralette is going to support, let alone cover, my gorgeous double G’s”. And you may have a point. But not all bralettes are made to only be enjoyed by our lovely sisters from the itty bitty tittie club. I hear your concern because when scrolling through my Instagram feed or browsing fabulous fashion pins on Pinterest, I have the same misgivings. All we tend to see are bralettes that highlight fashion over function and that certainly will not work for everyone.

But I am here to alleviate your fears my busty and voluptuous friends. Sure there are many flirty and flimsy bralettes to choose from, but I assure you, not all bralettes are created with only the small chested in mind. More and more well known, and well trusted, lingerie brands around the world are entering the bralette ring with their own cute and comfortable non-underwire bralette offerings. With large lace coverings to quarter wire side support, there are ways to get that lovely lingerie look without having to sacrifice all hope that your girls will still be able to swing free.

To be completely honest, most bralettes will not provide the same support that you’ve come to expect from your tried and true over the should bolder holders, but some of them will come close and still allow you that coveted comfort that those footloose and fancy free Instagram famous girls have found.

Here are a few of our favourite brands:

Freya Fanices

With new colours available each season, the Fancies bralettes from Freya Lingerie have become instant fan favourites. Hints of lace and plenty of support for even our largest chested staff, these flirty Fancies are a staple in our store.

Cosabella Sweetie Soft Bralette

Made with fine Italian lace, the Sweetie Soft Bralettes from Cosabella come in a plethora of pretty colours and are perfect for under any brunch worthy outfit.

Leto Bralettes

Leto and their bralettes have been an exciting discovery with many styles made to fit up to a 3X. Fill your boots with any trend you desire: strappy, cut-outs, floral. The Leto range has it all and they deliver in comfort and fashion.

Blush Reverie Bralette

Blush Lingerie has perfectly married the longline bra look with the simplicity of a bralette. The Reverie design features triangle cups and small quarter wires for gentle side support. While these are still not bra cup sized, they do provide some of the look and feel of a traditional underwire bra.

There is a whole wonderful world of cute, comfortable and accommodating bralettes available to all the boobs, both big and small. Try a few and find your favourite. You’ll be living your best bralette life in no time!

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And This Little Lady Went to Market…

Choices, choices, choices. With so many different brands, styles, prints and colours, picking what get’s to go in our store can be quite the decision (a fun one though)!

In this blog post, I’ll chat a bit about the “behind the scenes” action that goes on here at Forever Yours Lingerie and how we find the wonderful items you see in our store.

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Want to be a Runway Model? Open Casting Call!

Christmas is over, the decorations are packed up for another year and we (at least me anyway) can start looking forward to the longer days of Spring! What makes me so excited about spring, other than the flowers blooming, the warm breezes, the shedding of all those winter layers (isn’t that enough?) is the huge Fashion Show that we hosted in May benefiting our charitable initiative, Supportive Start. Last year was our first year hosting it, and boy, what fun we had! From over-the-top costumes to themed runway walks to burlesque – our show had it all! This year, we aim to make it even bigger and better. That’s where you come in…

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