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A Guide to Bra Washing – What You Should Know to Extend the Life of Your Bras

A quick Google search on “bra washing” will instantly bring you to article upon article about how to care for your undergarments. But do any of these well-meaning posts really have the best interest of you and your investments in mind? Yes, your bras should be an investment; and one that should be cared for accordingly.

If you’re anything like me though, laundry day is probably your least favourite time of the week. As an example, my daughter once made a sweet, but misguided, public declaration for Mother’s Day claiming that I was the best at doing laundry. All the other parents who knew me well laughed at the irony because getting clothes washed, dried, folded and put away is quite literally my arch nemesis.

how to wash your bra

However, when it comes to my properly fitting bras and precious matching panties, wash day has become something I look forward to. Knowing that I am doing my best to care for my bras (instead of just throwing them in like a load of bleach and hair dye stained towels), makes me feel glamourous and savvy. By following these simple steps when washing your bras, you too can extend the life of your delicates and save money in the long run.

1. Hand Wash, Hand Wash, Hand Wash!

Taking the time to hand wash is the number one way to extend the fit, shape and overall wearability of your bras. The alternative to washing by hand is machine washing. And if you machine-wash your bras, you may notice some of these tell-tale signs that the machine is doing some damage:

  • the elastic beginning to warp and lose its stretch, leading to an uncomfortable or looser band
  • misshapen cups or underwire, possibly leading to a wire popping out
  • snags in the lace or other delicate, handmade details from rogue hooks or other loose items
  • material beginning to pill or wrinkle, preventing it from looking as luxurious as it once did

Even in a delicates bag on a delicate cycle, you bra was never meant to withstand the beating that a washing machine can offer. Instead, choose your sink or a small wash basin to wash your bras and elegant panties in.

2. Always Use Cold or Cool Water

Hot water is the culprit that is damaging the fibres and elastic in your bras. The heat will loosen the fabric and the once perfect fit you walked away from the store with will no longer exist. Fill the basin with cold water. It will do just as well as hot water because you’re going to…

how to wash your bra

3. Use A Detergent Made Specifically for Delicates 

There are many great brands that have laundry soaps made just for your undergarments. Without the use of heavy and synthetic chemicals that can break down the fibres in your bra over time, two such options are Forever New and Eucalan. Gentle, clean-rinsing soaps or detergents that are made just for your bras will allow them to hold their shape longer.

4. Hang or Lay Flat to Dry

Again, your bra should be kept far away from intense heat when cleaning it. (However, turning up the heat on the dance floor? That’s up to you!).

If your bra is made of heavier fabrics, such as a moulded bra, be sure to lay it flat to dry so it can better retain its original shape. Hanging a sturdier bra could pull on or stretch the fabric leading to a distorted fit. Lighter fabrics like lace should be safe to hang so long as there’s nothing pulling on them that could change their shape.

how to wash your bra

Because of these easy steps, and how beautiful my bras are, I now look forward to washing them. I know that I’m doing myself and my bras a favour by properly caring for them. And in turn, am extending their life and my comfort for as long as possible.

The rest of the laundry, however? That’s still going to take some effort…

 

 

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Ewa Michalak – Well Made Polish Lingerie and Why You Need It in Your Wardrobe Right Now

If you follow Forever Yours Lingerie on Facebook or Instagram (and we hope that you do!), you might know by now that we are obsessed with Polish-made bras – the brand Ewa Michalak specifically – and we want you to be too.

But why? What’s all the hype about? Let us pour you some tea and tell you all about it. Then you can fall in love with lingerie designed by women, produced by women and made especially for women.

ewa michalak

That right there kind of says it all. We should all be wearing bras and panties that are designed and produced by the very people who know them best – women! Of course, there are fabulous men in the lingerie industry making magical things happen, but Ewa Michalak remains ahead of the curve when it comes to well-fitting, properly sized and on-trend pieces.

ewa michalak

Ewa Michalak is a shining example of how small business principles can be used and still allow a brand to become an international success. All of their products are made to order and produced locally in Poland, instead of relying on cheaper outsourcing. This aspect is key when it comes to some of our favourite things about this brand, namely their sizing.

Sizing is one of the biggest defining factors when it comes to our devotion to Ewa Michalak. Because everything is locally made to order this allows for little variances in the sizing of each style. How many times have you tried on a brand you like in one size, only to find that the next time the cups are too big or the band is too tight? Super frustrating and Ewa Michalak gets that.

ewa michalak

Hand in hand with consistent production is how they categorize their styles. Each style is given a category (S, BM, PL, FB, etc. which can be found on their website and in most of our product descriptions) to help you select the fit that works best for you. So if you feel amazing in one SM style, all other SM-made styles should make you feel equally thrilled.

Beyond consistent sizing and style production, there is an endless availability of actual sizes. Not everyone is a 34DD (but we love you all the same if you are <3 ) and their selections reflect the vast variances in the human body. Ewa Michalak makes harder to find sizes or shapes: a wider back and smaller cup sizes, or a smaller back and full bust, and everything in between. Basically, if you have a body, any shape or size, they will work to fit you. They will make custom sizes for an extra fee and these can be ordered from them directly.

 

Additionally, Ewa Michalak offers removable insert pads for breast asymmetry. We know that so many women are self-conscious about this, and it is fantastic for them to know that there is a company out there that makes bras specifically for them and their perfectly unique breasts.

Okay, so their bras fit great. What else? How about bras that make you feel sexy and confident? Bras you want to show off? Style and fashion is another reason we’re bewitched by this Polish brand.

Ewa Michalak designs a large variety of styles – there is literally something for everyone. Also, they are extremely progressive in their styling; they beat out a lot of other brands with the strappy trend and the tattoo look. They are supportive and fashionable, feminine and functional; no need to compromise.

 

And then there’s comfort! Ewa Michalak bras are comfortable from your first wear. They might be a little bit like your favourite pair of shoes; a quick trip around the block to break them in and make them your own. But then you feel them soften up and you feel cozy, secure and ready to hit the town. Yes, we’re still talking about the bras. In the right style for your shape, a bra should feel like you’re wearing nothing at all and this brand provides that feeling for so many people who try it.

 

Now any bra this magical should cost you an entire paycheque, right? Nope! Ewa Michalak pieces are ridiculously affordable with most styles priced under $100 CAD.

So Polish women are making well-fitting, stylish, comfortable and inclusive bras because they understand bodies and the struggles of finding a good bra that you are excited to wear. What’s not to love about Ewa Michalak?!

ewa michalak

If you are ready to try out this brand for yourself (don’t just take our neverending, steadfast word about it), then stop by our Langley store for an Ewa Michalak fitting. Or visit us online to shop the many styles and colours of Poland’s Ewa Michalak Lingerie.

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Acts of Kindness for Valentine’s Day

“In a world where you can be anything, be kind”.

February is a great month to celebrate love and kindness. And while Valentine’s Day tends to shine a spotlight on romance and couples, there are plenty of ways for you to share of yourself with the world that don’t rely on hearts and chocolate and teddy bears (okay, but a little chocolate never hurts).

Christmas and New Years have come and gone, Spring is still far off on the horizon and sometimes the rainy, grey days can feel endless. February is a month that often requires us to dig a little deeper to find something that makes us smile. But the one thing that will never fail to lighten your soul is to give of yourself to others. This month, Forever Your Lingerie would like to challenge you to act in kindness – to those you love, to those who can be hard to love, to those you’ve never met and – sometimes the hardest of all – to yourself.

We at Forever Yours Lingerie are all about daily selfless acts of love and acceptance, but we won’t let that stop us from celebrating Valentine’s Day with a purpose. Our goal is to listen to our hearts and to intentionally reach out in love to those around us.

Bake your neighbour some cookies.

Buy a stranger a coffee.

Call your mother and tell her about your week.

Treat yourself to some new underwear.

Do the dishes even though it’s not your day.

Take some flowers to a nursing home and sit a listen to someone’s stories.

Go for a long drive and clear your head.

Buy your husband some comfortable boxers.

Volunteer at your local food bank.

Ignore the laundry and make a fort with the kids.

Tell your boss what you admire about her.

Take the initiative and plan the romantic evening.

Light the expensive candle and take a few deep breaths.

Invite someone new to your community over for dinner.

Ignore your inner critic and wear the sexy lingerie.

Whatever you can think of, let it be done with sincerity and out of love. We bet that the love you give will find its way back to you. With all that is heavy and terrible in this world, let’s be people who cultivate and encourage kindness and watch it spread.

And whether you celebrate Valentine’s Day with your partner or alone, whether you make it a Galentine’s Day with the girls or you focus on all the love you can pour out on your kids, we hope that you will find ways this month to be authentically you. We wish you a very love-filled February with kindness around every corner.

 

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Luxury, Fashion and Function – What’s Not To Love About Empreinte?

I know that for the majority of us, putting a lot of thought into what we wear under our clothes is usually the last thing on our minds. But after a long day at the office or chasing after the kids, what is the first thing to wiggle out of place, start to chafe or ride it’s way up your backside? Right – those sneaky, ill-fitting undergarments.

Likewise, how many of us are willing to make an investment into our lingerie wardrobes on an annual basis? We don’t always think about the quality, comfort and fit of our bras and panties when crossing them off our shopping list. We find something that looks like it will do the job and we’re onto the next task.

But what if we took a few extra minutes and truly made an vested interest in our selves and what we put on our bodies; to truly honour our figures, our daily comfort and our closets – all with one bra? I assure you that the pay off is well worth it.

And since 1946, Empreinte has been here to help us reach our luxurious bras goals and to set us on the path towards our best breast life.


Empreinte Nikki in Denim

Empreinte is a luxury lingerie brand from France with a focus on building a better and more glamourous bra experience for every woman. Lingerie from Empreinte is built with wearability, comfort and luxury in mind; their bras are created unlike any others in the world. Every Empreinte bra is made with the full busted woman in mind.


Empreinte Anna in Boise de Rose

  1. Their gorgeous cups are always made from tulle, lace or microfibre to provide a sturdy, reliable and durable fit. There is no elastane fibres in their cups, like many other brands. Overtime, the cups will not lose their shape and will hold you securely all day long.
  2. The back bands have been researched and designed so that they will always return to their original shape. Again, these are not features like many other brands that will stretch and loose their fit over time.
  3. Empreinte bras have a “chimney” back: a special construction that centers and balances the weight of the breasts, creating a balance between the middle of the back. Comfort and long wear are always the main goals. The straps are designed to ensure that they will not slip off your shoulders as the day wears on.
  4. Empreinte’s bra straps have a low degree of elasticity, only stretching 30% unlike the industry standard,  50% stretch.  Empreinte’s specific elasticity guarantees a longer life for the bra. And less stretch means a higher and firmer looking breast.
  5. Empreinte uses a full, closed underwire in the underside of each bra. A closed underwire is extremely slimming and slenderizing. Their underwires are thicker and more sturdy than standard bras, ensuring they lie flat on the body and do not twist.


Empreinte Melody in Gold

With hand made detailing and architecturally inspired shapes and designs, there is a lot of extra love that goes into the creation of each Empreinte style. And yes, the price of each piece reflects all of these amazing benefits.

These luxurious items are absolutely investment pieces for your wardrobe. But with gentle care, each Empreinte piece will more than pay for itself time and time again.


Empreinte Carolyn in Pourpre

I was skeptical of the price differences when I first encountered Empreinte in comparison to other high end brands. As a large busted woman, would the expenditure be worthwhile? But after I slipped the proper fitting and exactingly placed Cassiopee onto my frame and saw my new figure under my clothes, I was sold. I have never experienced such a life changing piece of clothing. The rounded shape, close fitting underwire and gorgeous lace have made this one of my most favourite articles of clothing and I still revel with delight every time I put it on. Paired with the matching shorts, this is easily one of my husband’s most favourite looks as well.



Empreinte Cassiopee in Black

Every season there is a new collection of colours and breath-taking styles from Empreinte. The hand stitched lace embroidery, elegant charm or bow details and deliciously designed matching panties make these collections a must see ever year. I always look forward to trying the new collections on and dreaming about what to treat myself to for the coming year.


Empreinte Anna in Lagoon

Be sure to consider the revolutionary power of a luxurious and uplifting bra such as the many beautiful offerings from Empreinte the next time you stop by Forever Yours Lingerie for your next fitting.

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Dita Von Teese Comes to Canada – and Only at Forever Yours Lingerie

Just like the changing leaves, cool mornings, and that cup of pumpkin spice in your hands, something fresh and new is in the air at Forever Yours Lingerie. In our quest to bring you the most beautiful, accessible and well-fitting lingerie we can find, the team here at FYL are so very excited to announce our newest brand…

The pure magic and enchantment of Dita von Teese has come to Canada! And Forever Yours Lingerie is so honoured to be the exclusive hosts of these amazing and iconic pieces of luxurious lingerie.

Dita Von Teese Madame X

Madame X Collection

As a fashion icon, Dita Von Teese has taken her illustrious burlesque stage show around the world. She embodies femininity and a desire to celebrate the female form. Her unique vintage style has gained its own following across the globe. Christian Louboutin creates all of the shoes for her shows and her costumes never fail to surprise and delight.

I am honoured to have my lingerie debut globally with premium retailers that represent style and sophistication. I’ve taken inspiration from my own vintage collection to create beautiful lingerie that captures the spirit of retro glamour while being accessible and functional for moments of everyday beauty and luxury”. – Dita Von Teese

With her own sense of grace in mind, timeless design, contemporary wear and accessibility, and deluxe details are the guiding principles of all Dita’s collections. Woman have always had curves. Her styles, with velvet straps, embroidered lace and sheer revealing panels, are made to celebrate those curves.

These alluring collections personify modern-day glamour, sex appeal and Dita’s love of everything burlesque.

The Dahlia collection with exquisite floral embroidery and soft velvet straps are the shining example of how small details can elevate a piece from basic to brilliant.

Dita Von Teese Dahlia

Sheer Witchery, with a perfect blend of nude underlay and delicious black floral lace and tulle accents, is everything you want your lingerie to be.

Dita Von Teese Sheer Witchery

In classic black or rich jewel tones, there are underwire and non-underwire bras with matching panties in all styles. There are sexy vintage garter belts and seductive chemises with coordinating robes. Delightedly, there is something for everyone. For the time being, the bras are sized from B to F cups with G and H cups due to arrive in early 2018.

Be the very first to shop this exciting brand, both in-store or online, starting September 15th. We can’t wait for you to fall in love with Dita and her gorgeous style as much as we have!

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The Beauty of Bralettes

Let’s be honest – there’s nothing quite like coming home from a long, hard day and being able to immediately get cozy. Now ladies, what is the number one action that instantly leads to relief and comfort? Reaching our hands up the back of our shirts and letting that clasp go… free the girls! Now while your bras should never, ever be that uncomfortable or have the ability to hurt you, there is something to be said for allowing your skin and shoulders a little freedom from the hours making your breast look fantastic in that properly fitting bra.

But what about those days off made for cute sundresses, lazy afternoons with friends or relaxing weekends spent shuffling around the house? Do we really want to bustle up and clasp our beloved boobies into our everyday brassieres? Not always.

Enter the bralette!

Sweet, simple, less confining, more comfort.

In recent years, the bralette has made a huge burst onto the fashion scene. From perfectly plain non-underwire pairings made to be worn in bed to lavish lace numbers that are meant to be seen and swooned over, the bralette is a must have comfort staple in any woman’s lingerie wardrobe.

Now I know exactly what you’re thinking… “Hold on a minute lady. There’s no way that a bralette is going to support, let alone cover, my gorgeous double G’s”. And you may have a point. But not all bralettes are made to only be enjoyed by our lovely sisters from the itty bitty tittie club. I hear your concern because when scrolling through my Instagram feed or browsing fabulous fashion pins on Pinterest, I have the same misgivings. All we tend to see are bralettes that highlight fashion over function and that certainly will not work for everyone.

But I am here to alleviate your fears my busty and voluptuous friends. Sure there are many flirty and flimsy bralettes to choose from, but I assure you, not all bralettes are created with only the small chested in mind. More and more well known, and well trusted, lingerie brands around the world are entering the bralette ring with their own cute and comfortable non-underwire bralette offerings. With large lace coverings to quarter wire side support, there are ways to get that lovely lingerie look without having to sacrifice all hope that your girls will still be able to swing free.

To be completely honest, most bralettes will not provide the same support that you’ve come to expect from your tried and true over the should bolder holders, but some of them will come close and still allow you that coveted comfort that those footloose and fancy free Instagram famous girls have found.

Here are a few of our favourite brands:

Freya Fanices

With new colours available each season, the Fancies bralettes from Freya Lingerie have become instant fan favourites. Hints of lace and plenty of support for even our largest chested staff, these flirty Fancies are a staple in our store.

Cosabella Sweetie Soft Bralette

Made with fine Italian lace, the Sweetie Soft Bralettes from Cosabella come in a plethora of pretty colours and are perfect for under any brunch worthy outfit.

Leto Bralettes

Leto and their bralettes have been an exciting discovery with many styles made to fit up to a 3X. Fill your boots with any trend you desire: strappy, cut-outs, floral. The Leto range has it all and they deliver in comfort and fashion.

Blush Reverie Bralette

Blush Lingerie has perfectly married the longline bra look with the simplicity of a bralette. The Reverie design features triangle cups and small quarter wires for gentle side support. While these are still not bra cup sized, they do provide some of the look and feel of a traditional underwire bra.

There is a whole wonderful world of cute, comfortable and accommodating bralettes available to all the boobs, both big and small. Try a few and find your favourite. You’ll be living your best bralette life in no time!

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Travel Essentials – Let Us Help You Pack!

Planning a holiday with the kids this Spring Break? Maybe you’re lucky enough to be jetting off with your significant other or on a spontaneous trip on your own. Whatever you get up to, we want to help make your escape as fashionable and comfortable as possible. Many travel essentials are waiting for you in our store. Read on to discover some travel tips and tricks we bet you didn’t know when it comes to bras, panties, swimwear and lingerie!

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